商学院博士论坛:从消费者特征与同伴效应角度研究电动汽车采纳

发布者:研究生教育管理中心     时间:2018-05-25

5月17日,商学院博士论坛在三教108教室举行,2017级管理科学与工程博士生赵兴荣同学,作了题为“从消费者特征与同伴效应角度研究电动汽车采纳”的报告。

赵兴荣在报告中指出,We implement an agent-based, threshold model of innovation diffusion to simulate the adoption ofelectric vehicles among Irish households. We use detailed survey micro-data to develop a nationallyrepresentative, heterogeneous agent population. We then calibrate our agent population to reflect theaggregate socioeconomic characteristics of a number of geographic areas of interest. Our data allow usto create agents with socioeconomic characteristics and environmental preferences. Agents are placedwithin social networks through which the diffusion process propagates. We find that even if overall adoption is relatively low, mild peer effects could result in large clusters of adopters forming in certain areas.This may put pressure on electricity distribution networks in these areas。

 

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